Interview with Nicholas Tarr

Inspiration and creativity are key in all ventures I explore. I am not just a painter or a designer, but a fabricator by trade. I take great pride and satisfaction in creating things that have never been introduced and solving problems to continually improve my techniques. A native of Glendora, California, I took to the road and traveled all over the United States, using inspiration from the environment around me in all of my designs. I learned everything he needed in the workforce and through experimentation. From painting, to clothing design, to dimensional fabrication, there is not much I cannot accomplish creatively.

How did you become an entrepreneur? When did you get started?

I have learned all of my creative skills through experimentation, collaboration, and investigation. I make it a point to put myself in worth-while situations, and to establish valuable relationships. I believe we all have something to offer each other, and I have found networking, and collaborating to be the most valuable for me. Most of my projects have started out as passions, or interests that have evolved into .revenue generating ventures. I have been working independently for about eighteen months now. It is a little exhausting wearing all the hats of a independent business owner, but it is well worth the return.

What is your favorite aspect of being an entrepreneur?

The most valuable aspect of being an entrepreneur is independence, the ability to invest time and money when and where I want is extremely liberating. I believe anyone can accomplish what they desire if they have the drive and determination to overcome the hardships. Entrepreneurism is living the way most people don’t so you can one day live the way most people can’t.

What sacrifices have you had to make to be a successful entrepreneur?

Time, money, and self confidence must all be managed appropriately as an entrepreneur; I have been up and down on all of these. I don’t know if I would call anything I have had to give up a sacrifice, but more so an investment. I know that the time, money, and interest I put into my passion and career will be returned as long as I don’t lose focus.

What do you think is the major difference between entrepreneurs and those who work for someone else?

Everyone works for someone, an entrepreneur determines how, when, and where they invest their time and money. I like the freedom to evaluate which market is worth my time, but more importantly, I like the freedom to do what I love in life. Those who work for others are not in the direct line of revenue, money is shared, decisions are made, and duties are delegated. Some people like the security of working for others but I like challenge of working for myself.

What was the most crucial thing you have done to grow your business?

Networking. Networking. Networking. Meeting people face to face and building relationships that will have a mutually beneficial return has been the absolute most crucial investment of time and energy for me. I always enjoy exploring new opportunities, meeting new people, and building relationships. For me, growth and expansion comes from sharing and learning with others.

How do you define success?

Success always relative to each person’s desires. For me, success is doing what I love, which is being creative, solving problems, and sharing my craft. I am an artist, designer, and fabricator, the only way for these industries to grow and evolve is for people to share information, and learn from each other. I am not a “cards to the chest” kind of guy. I believe I am already successful in my own right, but I will not rest until I can share my trade and build a business that will have a positive impact on the life of the other’s around me.

How important have “good people” (partners and employees) been to the success of the company?

When a company has people that have goals and interests that are in line with that of the company’s, it is extremely powerful. An entrepreneur has to do the sales, accounting, labor, public relations, public relations, and so on, until an organization is built that can accommodate more employees. Once time, money, and energy have been invested it is absolutely crucial that you find people that understand your goals, ethics, and practices. I have been very fortunate in the people I have worked with, I attribute that to networking with worthwhile individuals that share my passion.

Jeff Bezos once said that "If you do build a great experience, customers tell each other about that. Word of mouth is very powerful." What are your thoughts on that quote?

Well I think a quote from anyone as influential as Jeff Bezos is worth listening to, you don’t create a business as successful as with bad press. The power of voice is nothing new, but it is extremely important to keep in mind as you are creating the image in which you are trying to portray. Lots of businesses begin and fail every year. I think businesses that have real content and solid ethics are the ones people tell others about. I am constantly examining my message and content to make sure I stay true to my values.

Donald Trump once said “Confidence can get you where you want to go, and getting there is a daily process. It’s so much easier when you feel good about yourself, your abilities and talents.” What are your thoughts on that quote?

People are very perceptive to the ones they are considering to work with. When an individual is happy with what they do, and confident in their abilities, it is projected onto others and even inspires them to step their game up. When you have happiness, confidence, and a good work ethic, the potential is limitless. I make it a point to share with others why I do what I do, what my goals are, and how I plan to get there. It is so rewarding to hear people tell me that I have inspired them in some way.

Charles Schwab once said that "The man who does not work for the love of work but only for money is not likely to make money nor find much fun in life." What are your thoughts on that quote?

As I said earlier, I do what I do not for merely the money, but for the satisfaction of doing what I enjoy. I want to build an organization that will allow others to do what they enjoy in a stress free environment. I get satisfaction out of living, laughing, and creating, if I can share this happiness with others, that would be like double happiness.

Excluding yours, what business or company do you admire?

Obey, and the empire that Shepard Fairey has built. He started out doing what he enjoys, and now his passion has led him to a multimillion dollar empire that includes clothing lines, design firms, and magazines. He is known around the world for his art and his message, and he stills true to what he enjoys

What advice would you give an entrepreneur who is just starting out?

To be clear and concise with their message, build lasting relationships, and always pay it forward. When you are projecting yourself onto others it is important to be clear on what you want and what they have to gain. If you can build a trusting relationship that is mutually beneficial, and show that you are concerned about their bottom line, you will not lose. There is always direct and indirect competition, it is important to know where you stand in your market and be able to explain what differentiates your business from the others. I use social platforms as well as direct networking to share my vision, message, and work with others. Invest time and interest in not only your own business but thing that are relevant to your industry. I once read, “One must be interested to be interesting,” find your passion and share it with others to become more credible in your field. And finally, how and where you spend your time is where your rewards will be. Don’t waste time on projects and relationships that will not have a direct or indirect return, either monetarily or socially. Evaluate the worth of every moment spent on a project.

Nicholas Tarr Designs has evolved into a creative firm with experience in metal fabrication, carving, sculpting, mold making, fiberglass, graphic design, signage, and everything in between. We use our unique blend of skills and experience to produce what our clients envision.

Big or small, Nicholas Tarr Designs delivers products and services that cater to creative individuals, an people in need of creative services. We use a wide range of materials and processes to create one-of-a-kind original products that are catered to fit your individual needs.



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